Access the Seasonal Spectacular 2021 Exhibitor Prospectus to find a comprehensive overview of the event and what you need to showcase your products and services to a key audience of association leaders and decision-makers. Highlight your company with a 10'x10' booth at the tradeshow and/or a desk at the EXCHANGE Appointment Show. We also have an array of marketing opportunities available.

Member Rate

$1,465/10'x10' booth

After October 29: $1,565
Corner Booth Upgrade: $100 (60 available)

Membership dues for the current year must be paid in full to receive the member rate, otherwise, the difference in the exhibit space rates will be applied.


Non-Member Rate

$1,845/10'x10' booth

After October 29: $1,945
Corner Booth Upgrade: $100 (60 available) 

Enhance your exposure with the association community and establish meaningful connections year-round by becoming a CalSAE member. This is a prime opportunity for your company to increase its visibility and gain access to key decision-makers.


Each 10'x10' booth includes three exhibitor registrations. You may include up to two more additional exhibitors for a total of five per booth for an additional $250 each. If you would like to exhibit, but need to discuss a payment solution, we're happy to discuss financing options with you. Please contact Lindsay Poss, CMP, at lindsay@calsae.org for assistance.


Use our interactive tradeshow map to see what booths are available.

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Appointment Show

Meet one-on-one with California’s top association executives and meeting professionals in a highly productive, two-hour business event on Day 1.

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Make an impact on the attendee experience with a wide range of branding, sponsorship, and advertising opportunities based on your marketing goals.

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Want to gain more exposure and increase your presence at Seasonal Spectacular? Consider contributing an attendee prize giveaway item to be given away during the event.

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Schedule of Events

Tuesday, December 14

1:00 p.m. - 5:00 p.m. | Exhibitor Registration & Set-Up
3:00 p.m. - 5:00 p.m. | EXCHANGE Appointment Show
5:00 p.m. - 6:00 p.m. | Happy Hour Reception

Wednesday, December 15
8:00 a.m. - 12:00 p.m. | Exhibitor Registration & Set-Up
8:00 a.m. - 8:45 a.m. | MAXIMIZE: New Member Orientation
8:30 a.m. - 9:00 a.m. | Continental Breakfast
9:00 a.m. - 10:00 a.m. | Opening Keynote
10:00 a.m. - 10:15 a.m. | Break
10:15 a.m. - 11:15 a.m. | Concurrent Education Session
11:15 a.m. - 11:30 a.m. | Break
11:30 a.m. - 12:30 p.m. | Concurrent Education Session
12:00 p.m. - 1:45 p.m. | Exhibit Hall CLOSED (No Access)
12:45 p.m. - 1:45 p.m. | Seasonal Luncheon
2:00 p.m. - 5:00 p.m. | Tradeshow
5:00 p.m. - 7:00 p.m. | Visit Sacramento Reception (open to everyone)
5:00 p.m. - 9:00 p.m. | Dismantling of Exhibits

Schedule is subject to change without notice. All times are listed in Pacific Standard Time (PST). Please note, education program details will be available online later in September.

Important Dates

October 29

Early-Bird Rate Deadline
Exhibitor Badge Information Due
Prize Commitments Due

November 4
Exhibitor Prep Call

November 26
AES Discount Deadline

November 29
Hotel Reservation Deadline

November 30
Education Programs Registration Deadline

Past Participants

Attendee List  |  Exhibitor List

Share Your Participation

Share your participation at Seasonal Spectacular with others on social media and in your email signature with these graphics. You will also find our company and event logos for your use here.

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Cancellation & Refund Policy

Cancellations must be received in writing and will be controlled by envelope postmark or email transmittal date. In the event an exhibitor must cancel, the following refund policy applies: Cancellation notice received prior to 11:59 p.m., October 29, 2021, will result in a loss of 50% of the total fee. No refund will be issued for cancellations received after October 29, 2021. Any space not paid in full by 11:59 p.m., October 29, 2021, may be reassigned to another exhibitor. Downsizing of contracted exhibit space will be subject to the same refund schedule. Cancellation policy applies to EXCHANGE Appointment Show desks as well.

CalSAE Meeting & Events Policies

COVID-19 Health & Safety Protocols and Policies


Exhibit Sales | Marketing Opportunities
Lindsay Poss, CMP
CalSAE Director of Meetings & Events
916-367-0298 or lindsay@calsae.org

Payments | Membership
Heidi Ursino
CalSAE Director of Operations
916-367-0297 or heidi@calsae.org